AI Insights · Timothy · October 2023
Top 5 Social Networking Apps on iOS in Nigeria Q3 2023
Discover the performance of the top 5 social networking apps in Nigeria on the iOS platform during Q3 2023, including trends in downloads, revenue, and active users.
The third quarter of 2023 saw notable performance trends for the top social networking applications on the iOS platform in Nigeria. Let's dive into the specifics for each app.
BIGO LIVE-Live Stream, Go Live had a mixed quarter. Weekly revenue showed fluctuations, peaking at around $3.1K in mid-September and dipping to approximately $860 in mid-August. Download trends were relatively stable, with a peak of 3.9K in late August. Active users hovered around 31K to 33K throughout the quarter, indicating consistent engagement.
Dingtone: Phone Calls + Texts experienced steady weekly revenue, reaching about $1.6K in the last week of September. Downloads were stable, averaging around 900 weekly, with a slight dip in mid-August. Active users ranged from 6.2K to 6.8K, showing minor fluctuations.
Telegram Messenger saw significant activity. Weekly revenue remained around $1.2K to $1.4K, with a peak of $1.6K in late July. Downloads spiked dramatically to 85K in late August, with a high of 42K in mid-August. Active users consistently ranged from 560K to 600K, peaking at 597K in the last week of September.
Vyke: Second Phone Number had a stable quarter with weekly revenue around $700 to $1K, peaking at $1K in late September. Downloads were consistent, averaging around 200 weekly. The app did not report active user data for this period.
Facebook showed robust engagement. Weekly revenue surged, reaching approximately $2K in mid-September. Downloads peaked at 40K in early September. Active users steadily increased from 2.6M to 2.7M, demonstrating strong user retention and growth.
For more detailed insights and data, visit Sensor Tower. These trends highlight the dynamic nature of the social networking app market in Nigeria and provide a snapshot of user preferences and engagement.